The Ultimate List Of Every Facebook Ad Targeting Option Available
Behaviors
Automotive
Motorcycle
Purchases (New and Used)
New Vehicle buyers (Near Market)
Style [10+ Vehicles Types]
New Vehicle Shoppers (In market)
Make [30+ Auto Manufacturers]
New Vehicle Shoppers (Max in market)
All
Style [10+ Vehicle Types]
Owners
Aftermarket
Make [30+ Auto
Manufacturers]
Purchased [0-48+ Months Ago]
Style [10+ Vehicles Types]
Vehicle Age [0-20+ years]
Vehicle Price [Less than $20k-$75k+]
Purchase Type
Vehicle Price
Buy New (In or Near Market)
Bur New or Used (In or Near Market)
Buy Used (In Market)
Lease (In Market)
Used vehicle buyers [10+ Vehicle Types]
Business To Business
Company Size [Under 10-5,000+ Employees]
Industry
Agriculture
Business Services
Construction
Consumer Services
Cultural & Recreation
Education
Finance
Government
Healthcare
Hospitality & Travel
Insurance
Legal
Logistic & Transportation
Manufacturing
Media & Internet
Real Estate
Restaurant
Retail
Telecommunications
Wholesale Trade
Seniority
Executive / C-Suite
Mid-Management
Charitable Donations
All Charitable Donations
Animal Welfare
Arts & Culture
Cancer Cause
Children’s Causes
World Relief
Environmental & Wildlife
Health
Political
Religious
Veterans
Digital Activities
Operating System Used
Canvas Gaming
Average Engagement [0/7 days-7/7 days]
Played [Yesterday-Last 14 days]
Console Gamers
Event Creators
FB Payments [All, Higher than Average, Recent]
FB Page Admins
Internet Browser Used [Chrome, Firefox, IE, Opera, Safari]
Operating System Used
Windows 7, 8, Vista, XP
Mac OS X
Photo Uploaders
Primary Email Domain [AOL, Apple, Gmail, Hotmail, MSN, Yahoo]
Small Business Owners
Technology Adopters (Early & Late)
Expats
All
Argentina
Australia
Austria
Bangladesh
Brazil
Cameroon
Canada
Chile
China
Colombia
Egypt
Ethiopia
France
Germany
Greece
Hong Kong
Hungary
India
Indonesia
Ireland
Israel
Italy
Japan
Kenya
Malaysia
Mexico
Morocco
Nepal
New Zealand
Nigeria
Pakistan
Peru
Philippines
Poland
Portugal
Puerto Rico
Romania
Russia
Saudi Arabia
Senegal
Serbia
Singapore
South Africa
South Korea
Spain
Switzerland
Turkey
UAE
UK
USA
Venezuela
Vietnam
Financial
Financial
Credit Union Member
National Bank Customers
Regional Bank Customers
Investments
Full-Service Investors
Highly Likely Investors
Cards
High End Department Store Cards
Premium Credit Cards
Primarly Cash
Primarly Credit Cards
Travel & Entertainment Card
Independent Investors
Likely Investors
Personal Investments
Real Estate Investments
Semi-Independent Investors
Spending Methods
1-9 Lines of Credit
Active Credit Card User
Anny Card Type
Bank Cards
Debit Card
Gas. Department & Retail Store
Mobile Device Users
All Mobile Devices on Brands [20+ Manufacturers]
All Mobile Devices by OS
All Mobile Devices
All Android Devices
All iOS Devices
Owners
Smartphone Owners
Windows Phone
Feature Devices
Network Connection
2G, 3G & 4G
Wifi Connection
News Smartphone & Tablets
More Categories
Facebook Categories
Affinity for High Value Goods (India)
Fast Food
Nail Care
Residential Profiles
Length of Residence [<1-6+ years]
Likely to Move
New Movers
Recent Home Buyer
Recent Mortgage Borrower
Seasonal & Events
Baseball
College Football
Cricket
Fall Football
Professional Football
Rugby
Travel
All Frequent Travelers
Business Travelers (US & International)
Casino Vacations
Commuters
Cruises
Currently Traveling
Family Vacations
Frequent International Travelers
Frequent Flyers
Leisure Travelers
Personal Travelers (US & International)
Returned from Trip (1 Week, 2 Weeks Ago)
Timeshares
Used Travel App (2 Weeks, 1 Month)
Job Roles
Corporate Executives
Financial Professionals
Farmers
Purchase Behaviors – (My Favorite Option)
Business Purchase
Business Marketing
Maintenance, repair & Operations
Buyer Profiles
Coupon Users
DIYers
Fashionistas
Foodies
Gadgets Enthusiasts
Gamers
Green Living
Healthy & Fit
Outdoor Enthusiasts
Shoppers
Skiing, Golfing & Boating
Spa Enthusiasts
Sportsmen
Trend Homemakers
Clothing
Men’s
Women’s
Seasonal
Food & Drink
Alcoholic Beverages
Bakery
Beverages
Cereal
Children’s Food
Condiments & Dressing
Cooking Supplies
Dairy & Eggs
Fresh & Healthy
Frozen Food
Grocery Shopper Type
Health Food
Home Cooking & Grilling
Meat & Seafood
Soup
Sweets & Snack
Vegetarian
Health & Beauty
Allergy Relief
Antiperspirants & Deodorants
Beauty Products & Accessories
Cosmetics
Cough & Cold Relief
Fragrance
Hair Care
Health & Wellness Buyers
Men’s Grooming
Oral Care
Over-the-counter Medication
Pain Relief
Skin Care
Sun Care
Vitamins & Supplements
Home & Garden
Entertaining
Home Improvement
Home Renovation
Organization
Tools
Household Products
Cleaning Supplies
Food Storage
Green Cleaners & Supplies
Laundry Supplies
Kids Products
Baby Care Baby Toys
Children’s Products
Pet Products
Cat Food & Products
Cat Owners
Cat Products
Dog Food & Products
Dog Owners
Dog Products
Other Pet Products
Pet Care Products
Pet Products
Purchase Habits
Above Average Spending
Offline Buyers
Online Buyers
Purchase Types
Appliances & Accessories
Arts & Crafts
Baby Products
Beauty Accessories
Books
Children’s Apparel
Collectibles
Consumer Electronic Buyers
Cosmetics
Electronics
Gift Products
High-end Home Decor
Home Furnishings
Home Office
Low-end Home Decor
Men’s Apparel
Music & Videos
Restaurant
Senior Products
Shoes
Small & Home Office Products
Software
Speciality Foods & Gifts
Sports & Outdoors
Tools & Electronics
Toys
Travel Supplies
Upscale Travel & Services
Women’s Apparel
Sports & Outdoors
Cycling
Fishing
Fitness
Golf & Tennis
Hiking & Camping
Hunting
Running
Winter Sports
Store Types
Department Stores
Discount Departments Stores
Gift Shoppers
Gyms & Fitness Clubs
High-end Retail
Low-end Department Store
Luxury Store
Subscription Services
Auto Insurance Online
Higher Education
Mortgage Online
Prepaid Debit Cards
Satellite TV
Technology
Kindle eReader
Use an eReader
Demographics
Location
Physical Location
Region
Country
City
Zip/Postal Code
Address
Market Area
Dropped Pin
Airport
Relation to Location
Everyone in this location
People who live in this location
People recently in this location
People travelling in this location
Education
Education level
In High School
Some High School
High School Grad
Professional Degree
In College
Some College
Field of study
Undergrad Years
Associate’s Degree
College Grad
In Grad School
Master’s Degreee
Doctorate Degree
Unspecified
Schools
Ethnic Affinity
African American
Asian American
Hispanic (US-All)
Hispanic (US-Bilingual)
Finance
Net Income [$30,000 – $500,000+]
Net Worth [$1 – $2,000,000+]
Liquid Assets [$1 – $3,000,000+]
Generation
Baby Boomers
Millennials
Generation X
Home
Homeownership
First Time Homebuyer
Homeowners
Renters
Househould Composition:
Family-based Households
Housemate-based Households
Grandparents
New parents
Veterans in home
Working women
Young & hip
Young adults in home
Home Type
Apartment
Condo
Home Valute [$50K-$2M+]
Multifamily Size
Property Size [.01-40+ Acres]
Single
SQ Footage[1,000-3,499+ sq. Ft.]
Year Home Built [1900-2011+]
Life Events
Anniversary within 30 days
Away from Family
Away from Hometown
Long-Distance Relationship
New Job
New Relationship
Newly Engaged [3 months, 6 months, 1 year]
Newlywed [3 months, 6 months, 1 year]
Recently Moved
Upcoming Birthday
Languages
Arabic
Chinese
Czech
Danish
Dutch
English
Finnish
French
German
Polish
Hebrew
Hindi
Hungarian
Indonesian
Italian
Japanese
Korean
Norwegian
Portuguese
Romanian
Russian
Spanish
Swedish
Thai
Turkish
Vietnamese
Age
Select between age 13 and 65+
Gender
All
Men
Women
Friends Of:
Friends of Newly Engaged
Friends of Newlywed
Friends of Recently Moved
Friends of Upcoming Birthday
Parents
Expectant Parents
New Parents
Parents with Preschoolers
Parents with Preschool Kids
Parents with Early School Kids
Parents with Teenagers
Parents with Preteens
Parents with Adult Children
Parents (All)
Politics (USA)
US Politics (Very Conservative)
US Politics (Conservative)
US Politics (Moderate)
US Politics (Liberal)
US Politics (Very Liberal)
Self reported
Likely to engage in politics (Conservative)
Likely to engage in politics (Liberal)
Donate to conservative causes political causes
Donate to liberal political causes
Relationship
Interested in
Men
Women
Relationship Status
Single
In a Relationship
Married
Engaged
Civil Union
Complicated
Men & Women
Unspecified
Open Relationship
Domestic Partnership
Separated
Divorced
Widowed
Unspecified
Work
Office Type
Home Office
Small Business
Small Office
Industries
Administrative
Architecture & Engineering
Arts, Entertainment, Sports & Media
Business & Financial Operations
Cleaning & Maintenance
Community & Social Services
Computer & Mathematics
Construction & Extraction
Education & Library
Farming, Fishing & Forestry
Food Preparation & Services
Government Employees
Healthcare & Medical
Employers
Job Title
IT & Technical
Installation & Repair
Legal
Life, Physical & Social Science
Management
Military
Nurses
Personal Care
Production
Protective Service
Retail
Sales
Temporary & Seasonal
Transportation & Moving
Veterans
Interests
Business & Industry
Advertising
Agriculture
Architecture
Aviation
Banking
Investments Banking
Online Banking
Retail Banking
Business
Construction
Design
Fashion Design
Graphic Design
Interior Design
Economics
Engineering
Entrepreneurship
Health Care
Higher Education
Management
Marketing
Nursing
Online
Digital Marketing
Display Marketing
Email Marketing
Online Advertising
SEO
Social Media
Social Media Marketing
Web Design
Web Development
Web Hosting
Personal Finance
Credit Cards
Insurance
Investment
Mortgage Loans
Real Estate
Retail
Sales
Science
Small Business
Entertainment
Games
Action Games
Board Games
Browser Games
Card Games
Casino Games
First-person Shooter Games
Gambling
Massively Multiplayer
Online Games
Massively Multiplayer Online Games
Massively Multiplayer Online Role-Playing Games
Online Games
Online Poker
Puzzle Video Games
Racing Games
Role-playing Games
Shooter Games
Simulation Games
Sports Games
Strategy Games
Video Games
Word Games
Life Events
Ballet
Bars
Concerts
Dancehall
Music Festivals
Nightclubs
Parties
Plays
Theatre
TV
TV Comedies
TV Game Shows
TV Reality Shows
TV Talk Shows
Movies
Action Movies
Animated Movies
Anime Movies
Bollywood Movies
Comedy Movies
Documentary Movies
Drama Movies
Fantasy Movies
Horror Movies
Musical Theater
Science Fiction Movies
Thriller Movies
Music
Blues Music
Classical Music
Country Music
Dance Music
Electronic
Gospel
Heavy Metal Music
Hip Hop Music
Jazz Music
Music Videos
Pop Music
Rhythm & Blues Music
Rock Music
Soul Music
Reading
Comics
E-books
Fiction Books
Literature
Magazine
Manga
Mystery Fiction
Newspaper
Non-fiction Books
Romance Novels
Family & Relationships
Family
Fatherhood
Motherhood
Friendship
Dating
Marriage
Weddings
Parenting
Movies
Action Movies
Animated Movies
Anime Movies
Bollywood Movies
Comedy Movies
Documentary Movies
Drama Movies
Fantasy Movies
Horror Movies
Musical Theater
Science Fiction Movies
Thriller Movies
Music
Blues Music
Classical Music
Country Music
Dance Music
Electronic
Gospel
Heavy Metal Music
Hip Hop Music
Jazz Music
Music Videos
Pop Music
Rhythm & Blues Music
Rock Music
Soul Music
Reading
Comics
E-books
Fiction Books
Literature
Magazine
Manga
Mystery Fiction
Newspaper
Non-fiction Books
Romance Novels
Fitness & Wellness
Bodybuilding
Dieting
Gyms
Meditation
Nutrition
Physical Exercise
Physical Fitness
Running
Weight Training
Yoga
Zumba
Food & Drink
Alcoholic Beverages
Beer
Distilled Beverage
Wine
Cooking
Baking
Recipes
Cuisine
Chinese Cuisine
French Cuisine
German Cuisine
Greek Cuisine
Indian Cuisine
Italian Cuisine
Japanese Cuisine
Korean Cuisine
Latin American Cuisine
Mexican Cuisine
Middle Eastern Cuisine
Spanish Cuisine
Thai Cuisine
Vietnamese Cuisine
Beverages
Coffee
Energy Drinks
Juice
Soft Drinks
Tea
Food
BBQ
Chocolate
Desserts
Fast Food
Organic Food
Pizza Seafood
Veganism
Vegetarianism
Restaurant
Coffeehouse
Diners
Fast Casual Restaurants
Fast Food Restaurants
Hobbies & Activities
Arts & Music
Acting
Crafts
Dance
Drawing
Drums
Fine Art
Guitar
Painting
Performing Arts
Photography
Sculpture
Singing
Writing
Pets
Birds
Cats
Dogs
Fish
Horses
Pet Food
Reptiles
Rabbits
Politics & Social Issues
Charity & Causes
Community Issues
Environmentalism
Law
Military
Politics
Religion
Sustainability
Veterans
Volunteering
Current Events
Do it yourself (DIY)
Do it yourself
Furniture
Gardening
Home Appliance
Home Improvement
Travel
Adventure Travel
Air Travel
Beaches
Car Rentals
Cruises
Ecotourism
Hotel
Lakes
Mountains
Nature
Theme Parks
Tourism
Vacations
Vehicles
Automobiles
Boats
Electric Vehicle
Hybrids
Minivan
Motorcycles
RVs
SUVs
Scooters
Trucks
Shopping & Fashion
Beauty
Beauty Salons
Cosmetics
Fragrances
Hair Products
Spas
Tattoos
Clothing
Children’s Clothing
Men’s Clothing
Shoes
Women’s Clothing
Toys
Fashion Accessories
Dresses
Handbags
Jewelry
Sunglasses
Shopping
Boutiques
Coupons
Discount Stores
Luxury Goods
Online Shopping
Shopping Malls
Sports & Outdoors
Sports
American Football
Association Football (Soccer)
Auto Racing
Baseball
Basketball
College Football
Golf
Marathon
Skiing
Snowboarding
Swimming
Tennis
Triathlons
Volleyball
Outdoor Recreation
Boating
Camping
Fishing
Hiking
Horseback Riding
Hunting
Mountain Biking
Surfing
Technology
Consumer Electronics
Audio Equipment
Camcorders & Cameras
eBook readers
GPS devices
Game consoles
Mobile Phones
Portable Media Players
Projectors
Smartphones
Television
Computer
Computer Memory
Computer Monitors
Computer Processors
Computer Servers
Desktop Computers
Free Software
Hard Drives
Network Storage
Software
Tablet Computers